In the News | Top Stories
Welcome to our news room. On this page you will find our top stories, selected to give you an overview of recent developments. For more in-depth coverage of e-Dialog in the press, please view our news organized by year.
Pop Quiz: Can you name this company? Scott Kirsner from The Boston Globe highlights e-Dialog and the growing e-mail marketing industry, including the steady success e-Dialog has had throughout the past year. Forrester Research predicts that spending on e-mail marketing is growing in the low double-digits annually, and it could hit $2 billion by 2014.
[Full Story]
E-mail marketing is an evolving industry and because of this it takes a unique candidate to fit the
job role. When it comes to the people and candidates, there is one common value e-mail marketing firms look for- passion. The growing industry also requires candidates who are able to
quickly assess client business challenges and opportunities and come up with creative solutions [Full Story]
L'Occitane en Provence, an international multichannel retailer combined the power of web analytics with e-mail marketing to deliver more relevant, customized content to customers resulting in a surge of revenue per e-mail. With the help of Coremetrics LIVEmail L’Occitane is able to capture online shopping behavior and customer account registration data, giving them the ability to build on-the-fly customized e-mail marketing campaigns. [Full Story]
As the impact of the wider economy continues to be felt marketers are coming under increasing pressure to expand distribution lists. The problem being, e-mail addresses are becoming harder and harder to come by. The question many companies are faced with is how to expand their distribution list without alienating the core customer base? [Full Story]
Welcome to our news room. On this page you will find our top stories, selected to give you an overview of recent developments. For more in-depth coverage of e-Dialog in the press, please view our news organized by year.
| Full Coverage: 2009 | 2008 | 2007 | 2006 | 2005 | |
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September 2009 Go your head in the cloud? Networking can help make it all compute |
Pop Quiz: Can you name this company? Scott Kirsner from The Boston Globe highlights e-Dialog and the growing e-mail marketing industry, including the steady success e-Dialog has had throughout the past year. Forrester Research predicts that spending on e-mail marketing is growing in the low double-digits annually, and it could hit $2 billion by 2014.
[Full Story]
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August 2009 What do e-mail marketing firms look for in potential employees when filling positions? |
E-mail marketing is an evolving industry and because of this it takes a unique candidate to fit thejob role. When it comes to the people and candidates, there is one common value e-mail marketing firms look for- passion. The growing industry also requires candidates who are able to
quickly assess client business challenges and opportunities and come up with creative solutions [Full Story]
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August 2009 L'Occitane puts a glow on e-mail marketing backed by analytics |
L'Occitane en Provence, an international multichannel retailer combined the power of web analytics with e-mail marketing to deliver more relevant, customized content to customers resulting in a surge of revenue per e-mail. With the help of Coremetrics LIVEmail L’Occitane is able to capture online shopping behavior and customer account registration data, giving them the ability to build on-the-fly customized e-mail marketing campaigns. [Full Story]
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July 2009
How to expand your e-mail list through 'acquitention' |
As the impact of the wider economy continues to be felt marketers are coming under increasing pressure to expand distribution lists. The problem being, e-mail addresses are becoming harder and harder to come by. The question many companies are faced with is how to expand their distribution list without alienating the core customer base? [Full Story]
